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Besides being the world\u2019s largest manufacturer of pens, pencils, office and art supplies, what exactly makes Faber-Castell such a great brand?<\/p>\n
After all, Fiat cars are pretty common, but you don\u2019t see too many people proclaiming their greatness. But then again, how often do you see someone using a Faber-Castell pen or fountain pen?<\/p>\n
Although some famous pen brands, like Soci\u00e9t\u00e9 Bic, were founded as late as 1945, Faber-Castell harks back to the 18th<\/sup> century as it was established by Kaspar Faber in 1761 in Nuremburg.<\/p>\n Originally a cabinet maker, Faber established a small workshop in 1761 where he produced pencils, which at the time, happened to be a typical business trade for a carpenter, contrary modern day assumption.<\/p>\n What made Faber so special however, is that he recognised that graphite pencils broke so easily, and unlike his competitors, he strove to great lengths to improve his pencils by mixing ground graphite with sulphur, anatomy and binding resins \u2013 giving him a clear edge over his competitors.<\/p>\n Interestingly however, the company remained small during his lifetime and did not expand until his great grandson,\u00a0 \u00a0Johann Lothar Freiherr von Faber, expanded the business into the Faber-Castell that we know today \u2013 late in the 19th<\/sup> century.<\/p>\n It may also interest you to know that Faber-Castell is still owned by the Faber family today, no less than eight generations later.<\/p>\n As the plight of the environment has become more and more serious, Faber-Castell has created a plantation project not only in Brazil, but also Columbia, where it works to strive for its ecological and social objectives:<\/p>\nIts pledge to the environment<\/strong><\/h2>\n